I don’t know what it is, but I’ve been craving a lot of butterfly pea flower tea as of late. When I originally tried it I ordered it in bag form. This time around I ordered some loose leaf, or rather loose flower I guess? It has a better taste, as expected. With loose leaf teas you can purely taste the tea, or flowers in this case. Whereas bagged tea loses its flavor, plus when you brew it you’re also warming up the glue keeping the teabag together (unless you’re one of those fancy people that uses sewn silk pillow bags, at least those give you something close to the loose leaf experience).
I notice they make a powdered version, similar to matcha. I might consider getting some next time I need to order more. I saw recipes online for blue lattes and bubble teas, and it’s already sending my imagination racing.